ILLUMINATING SHAMPOO

Shine that speaks for itself.

Dull hair? Not on our watch.

ALUNA Illuminating Shampoo gently purifies the hair and scalp while restoring gloss, smoothness and body — leaving hair fresh, full and beautifully polished.

Powered by Aloe Vera Juice, Betaine and Hydrolysed Wheat Protein, this professional-performance formula cleanses away build-up and impurities without leaving the hair feeling stripped. Hair feels incredibly smooth, looks visibly glossier and has a fuller, more luxurious finish.

Black Tea and Blueberry Extracts add an antioxidant-rich botanical boost, while a sophisticated blend of natural essential oils leaves the hair delicately fragranced.

The result? Fresh, glossy, full-bodied hair with a salon-worthy look and feel.

WHY YOU’LL LOVE IT

✨ Gently purifies the hair and scalp
✨ Adds beautiful gloss and shine
✨ Leaves hair feeling smooth and soft
✨ Helps hair feel fuller and more full-bodied
✨ Cleanses without leaving hair feeling stripped
✨ Delicately fragranced
✨ Professional-performance formula

THE HERO INGREDIENTS

Aloe Vera Juice
The very first ingredient in the formula. Helps hydrate and condition the hair while supporting a fresh, comfortable scalp feel.

Betaine
A moisture-loving ingredient that helps leave the hair feeling soft, smooth and beautifully conditioned.

Hydrolysed Wheat Protein
Helps improve the feel of the hair while adding body for a fuller, more luxurious finish.

Black Tea Extract
A botanical extract known for its antioxidant properties.

Blueberry Extract
An antioxidant-rich botanical extract that complements the formula’s shine-enhancing, hair-conditioning benefits.

HOW TO USE

Apply to damp hair and massage through the scalp and lengths. Work into a lather, then rinse thoroughly.

Follow with ALUNA She Silk Conditioner for maximum smoothness, shine and that signature silky finish.

PERFECT FOR

Dull or lacklustre hair, hair lacking body, and anyone who wants fresh, smooth, glossy hair with a salon-worthy finish.

400 ml

Serenity, Bottled.

INGREDIENTS

Aloe Barbadensis (Aloe) Leaf Juice, Sodium Coco-Sulfate, Coco-Glucoside, Cocamidopropyl Betaine, Glycerin, Betaine, Aqua/Water, Glyceryl Oleate, Sodium Chloride, Citric Acid, Parfum/Fragrance, Benzyl Alcohol, Brassica Alcohol, Hydrolyzed Wheat Protein, Camellia Sinensis (Black Tea) Leaf Extract, Vaccinium Myrtillus (Blueberry) Fruit Extract, Sodium Benzoate, Brassicyl Isoleucinate Esylate, Potassium Sorbate, Limonene, Citrus Limon Peel Oil, Pogostemon Cablin Oil, Juniperus Virginiana Oil, Linalool, Cedrus Atlantica Oil/Extract.

➀ Ingredients from Organic Farming
➁ Made using organic ingredients
➂ From natural essential oils